Quick Opt-out or Unsubscribe Feature

LeadPro includes an in-built Quick Opt-out or Unsubscribe feature. This is a required element for CAN-SPAM Act compliance. The system will automatically insert an Unsubscribe link at the bottom of the email with a link back to the Unsubscribe system of LeadPro.

The user can customize the message to a suitable positive message informing the user about the Unsubscribe facility. Please note that the subscriber can complete the un-subscription (or opt-out) process in ONE step.

The Unsubscribe page has an optional 'Reason' input field. This provides a chance to the recipient to indicate why he/she un-subscribes from the email list. If the email recipient changes his / her mind after reaching the Unsubscribe web page, an option is provided to keep the subscription.