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| This section contains the archive
of the most recent newsletters on list management,
opt-in email
marketing, permission based email / internet marketing,
sign-up forms management, email campaign design and delivery,
lead distribution, sales lead tracking and management, reporting and analytics, industry
developments, service highlights, customer success
stories and tips for the efficient use of LeadPro in
order to maximize the benefits.
If you are a subscriber of LeadPro, you will receive
this newsletter automatically. If you are not a
LeadPro subscriber and you have not already subscribed to receive the newsletter, please
sign
up for the newsletter to be sent to
your email. Please note that we do not sell or rent the
email addresses and other information provided by you. |
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| December 2008 -
New Year Resolution for
your
Business. Over 70% of the sales leads are
never followed up. Follow-up leads promptly and see the
sales increasing.
Read newsletter... |
| |
| November 2008 -
Handle the Recession
with proactive
eMarketing. Leverage online Marketing
Automation strategies to reach more prospects, nurture
more sales leads and close more sales deals. Increase
ROI on marketing spend.
Read newsletter... |
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| October 2008 -
Lead Routing and
Distribution Methods.
Sales Leads can be routed and distributed to the sales
people using traditional PUSH method. Or leads can be
pulled by sales agents using the PULL method.
Read newsletter... |
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| September 2008 -
Use Email Parsing to
reduce manual Input.
Many businesses get sales leads via several sources and
channels. If the leads are delivered as Email
Messages then Email Parsing method can be employed to
reduce the manual input of subscriber / lead
information.
Read newsletter... |
| |
| August 2008 -
LeadPro Agency Edition
for Advertising Agencies and Marketing Service Firms.
With support for multiple clients, multiple users and
centralized account administration.
Read newsletter... |
| |
| July 2008 -
Leveraging Drip Emails
to automate marketing messages. Sales
prospects / leads can be nurtured with drip email
messages (autoresponders) sent automatically by the
system based on preset rules and triggers.
Read newsletter... |
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| June 2008 -
Integrate the
marketing automation with other business systems.
Web Services based API can be leveraged to integrate
multiple lead generation and marketing systems (internal
and 3rd parties) and avoid duplicate manual efforts.
Read newsletter... |
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| February 2008 -
Does
your business need Email Newsletters? Provides an overview of
advantages of email marketing communications via
newsletters.
Read newsletter... |
| |
| January 2008 -
Unsubscribe and retain your List Subscribers.
Implementing effective unsubscribe rules and processes
helps retaining the subscribers and growing the list in
the long term.
Read newsletter... |
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| December 2007 -
Subject Line Design for Email Marketing.
Takes a look at the Email Subject Line design
considerations when planning an email campaign.
Read newsletter... |
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| November 2007 -
Email List Definition and using Custom Fields.
Provides an in depth look at Email List Definition
and custom fields management.
Read newsletter... |
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| September 2007 -
Campaign Performance Analysis and Metrics Reporting. Provides an overview of
reporting features required for effective email campaign
tracking and management.
Read newsletter... |
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| August 2007 - List
Management Reporting. Provides an overview of
reporting features necessary for effective email list
management.
Read newsletter... |
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| July 2007 - Sign-up
Forms Design, Customization and Maintenance. Provides
tips for Subscriber sign-up forms design and
maintenance.
Read newsletter... |
| |
| June 2007 - LeadPro Product
Features Summary. Provides an overview of the LeadPro
email marketing and lead management suite of services.
Read newsletter... |
| |
| May 2007 - Lead Management
features of LeadPro. Provides a detailed list of Lead
Management features such as lead capture, import, lead
scoring and nurturing, lead routing and distribution and
lead tracking incorporated in LeadPro and
reporting functions.
Read newsletter... |
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| April 2007 - Effective use
of Email List Management practices. Provides a detailed
account of list management best practices and how to
leverage LeadPro list management functions to maximize
the return on investment in email marketing campaigns.
Read newsletter... |
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Email
Marketing ||
Email List Management ||
Email Personalization
||
Campaign
Design ||
Email Newsletters |
|
Google Analytics ||
Advertiser Notifications ||
Email Marketing Software
||
Drip Emails ||
Email
Marketing Reports |
|
Lead Management ||
Lead Capture
||
Lead Distribution ||
Lead Reassignment ||
Lead Qualification ||
Lead Scoring |
|
Lead Quality ||
Lead Follow-up ||
Lead Analysis and Reporting ||
Conversion Tracking
||
Lead Management Software |