LeadPro 24|7 Sales Lead Tracking Software integrated with Lead Distribution, Drip Email Marketing for Lead Nurturing and increasing Conversion Rates, and Surveys for gathering feedback from prospects.

Lead Tracking Software is used to automate the capture, routing and distribution, track nurturing and follow-up activities, related lead management processes used by the marketing team, inside sales team, field sales force and other marketing channels.

LeadPro 24|7 is an internet based Lead Tracking Software available as a subscription based, on demand software; there is no need to buy any software or hardware. Unlike the traditional lead tracking software which is costly, difficult to use, has a steep learning curve and significant operating costs, on-demand lead tracking software can be used even by entrepreneurs and small business owners.

Lead Tracking functions of LeadPro 24|7 software solution include Sales Lead Capture from multiple sources, Lead Ranking or Lead Scoring, Lead Qualification and Assessment, Lead Distribution and Routing, Lead Follow-up Activity tracking and advanced Lead Analysis and Reporting. Lead Tracking system can also be used independent of the List management and Email Campaign management modules.

Key Features of Lead Tracking Software Solution

  • Sales Leads can be captured from multiple channels, vendors or sources into the lead tracking software system manually or imported from your internal / enterprise databases or any other external sources (Lead Providers).

  • Leads can be organized by Business Area, Product Line / Service, Lead Journal and Lead Source / Vendor. This categorization features helps managing the leads efficiently and obtaining detailed reporting for operations and management.

  • Leads can be qualified by a Lead Qualification team prior to Assignment or Distribution to the sales agents / team.

  • Leads can be distributed or assigned manually or automatically based on several criteria such as Lead Source, Lead Profile (authority, budget, timeline, etc.), and Geography (State, County, Zip code, etc.). Leads can also be assigned using Round Robin process. This is known as PUSH method of lead distribution.

  • Leads can be pulled by Sales Agents from a common queue using the PULL method of Lead Routingsupported by LeadPro 24|7 lead routing engine.

  • The tracking system also helps maintain the sales organization in terms of sales entities such as Region, Sales Areas / Territories, Sales Agents and Channel Partners.

  • Leads can be followed up, tracked and monitored until Closing. Prompt follow-up is essential to convert the leads, especially lead generated through the internet and social marketing media. Comprehensive Lead Tracking helps to i identify hot leads, put warm leads through nurturing service, and convert more leads to sales.

  • Follow-up activities can be tracked and used to trigger automatic alert messages and notifications for sales personnel.

  • Channel Partners can also access the system and see the lead information pertaining to their respective areas.

  • Distributed leads can be sent to fulfillment purposes using an API interface, if required. The fulfillment agents (internal / external) can in turn provide fulfillment updates to the system.

  • Leads can be nurtured and followed-up using integrated Email Marketing campaigns. See Lead Nurturing page for more information.

  • Sales data can also be imported and / or updated against the respective lead records.

  • If you are Lead Generation and Distribution company, LeadPro 24|7 system can be used to capture leads from generation sources and lead vendors and distribute to lead buyers in real time.

Lead Tracking Reports and Metrics
Detailed real-time reporting is available in the LeadPro 24|7 Sales Lead Management Software. Key reports including open pipeline, dashboard and other high level reposts are presented in graphical format. Lead Analysis by Source, Business Area, Sales Area, and Territory reports provide extensive drill down functionality. The report data can be downloaded to your PC for further analysis.

For more details and take a look at the overview of these functions, please see Email Marketing and Lead Tracking Software Overview pages. Or request a Free Trial Account (no obligation, no commitment, no contract) and test drive the service to see how the LeadPro 24|7 lead management software can fit your business requirements. Tips, tricks and best practices are discussed in Sales Lead Management Best Practices and Resources Blog.

Information Documents
Please download a copy of LeadPro Sales Lead Tracking and Management Software information sheet in PDF format.

A copy of Online Survey Design, Data Collection, Analysis and Management information sheet can be downloaded in PDF format. Please download a copy of LeadPro Email Marketing Automation information sheet in PDF format.