LeadPro 24|7 Lead Aggregation and Distribution Platform supports several Lead Capture methods for multiple Lead Generation Sources
Sales Leads are generated through several channels by a business. The breadth and depth of lead generation channels vary from business to business. While small businesses might have limited number of lead generation sources or channels (such as direct mails, web site, yellow pages and customer referrals), large corporations employ large number of channels (such as corporate web sites, search engines, telemarketing, partners and retailers, and third party lead generators). LeadPro 24|7 is not a lead generation or demand generation system; it is used for capturing leads generated online / offline, verifying leads, distributing lead to buyers and sales team, and tracking.
Centralized Lead Distribution and Tracking Database System
When multiple channels are used for lead generation, it is becoming increasingly complex to integrate all the leads, promptly follow-up and expedite conversion to sales. Each source of lead may provide different levels information on the prospective lead. Capturing all the leads in one central database for qualification and assessment, routing and follow-up is the most intensive and error prone process.
With the advent of internet and adoption of email as the primary medium of communication, event triggered drip email marketing has turned out to be an important medium for lead follow-up.
Internet Lead Generation and Distribution Service Providers
If you are a Internet Lead Generation Service Provider, LeadPro 24|7 lead distribution platform helps you to capture and aggregate leads from multiple sources. You may use your own landing pages / websites for lead generation or acquire leads from multiple affiliates.
The leads generated can be captured by the LeadPro 24|7 database system and distributed to your clients based on predefined routing and distribution rules. The tool provides instant, real time alert notifications to lead buyers using SMS text messages and email messages optimized for smart phones such as iPhone and Blackberry.
Lead Capture Methods Supported
The lead management platform supports the following methods of Lead Capture from various sources:
- Landing Pages / Sign-up Forms (Forms linked from LeadPro 24|7 or custom hosted forms on customer web sites can directly feed the data to the lead database)
- 3rd Party Lead Providers (system can interface with third party lead providers / generators using its advanced API)
- Advanced API (web services based, industry standard process for integrating with enterprise systems and publisher web sites)
- Email Parsing (incoming emails from partners can be parsed / scanned by the system and loaded into the respective lead list, without manual intervention)
- Importing from External Data files (Lead data can be imported from files such as Excel (XLS), Comma separated (CSV), Access (MDB), XML, and flat text files.)
- Manual Data Entry (While this is the time consuming process, small business might still benefit by using this method to capture leads from disparate sources.)
Industry / Service Verticals
LeadPro 24|7 lead tracking suite can be used for any industry or service verticals, including mid-sized manufacturing and consumer goods distribution industry. The system also includes specialized profiles and configuration for the following professional service segments:
- Insurance Leads (Health / medical insurance, Life insurance, Annuities, Long term care (LTC), Home Owners Property insurance, Renters insurance, Car / Auto insurance, Business / Commercial insurance, Boat / Motorcycle / RV Insurance, Mortgage protection insurance, Burial Insurance, etc.)
- Mortgage Leads (Primary Mortgage, Secondary Mortgage, Refinance)
- Home Equity Leads (Home equity load, equity line of credit)
- Loan Modification Leads
- Real Estate Leads
- Home Builder Leads
- Higher Education Leads
- Debt Settlement Services
- Financial Services
- Commercial Lending Leads
- Home Remodeling Leads
- Home Improvement Contractor Leads
- Satellite TV Leads
- Legal Service Leads
As LeadPro 24|7 is an integrated lead generation management, drip email marketing, and online surveys solution suite, dealing with multiple systems for lead capture and lead follow-up can be avoided, which in turn will improve the lead processing efficiency and increase lead conversion rate.
Configuration and consulting services are also offered to define the lead capture process and automate the lead management processes. For more information on using LeadPro 24|7 for Lead Capture from lead generation system and distribute the leads internally or to lead buyers, please contact us.
For more details and take a look at the overview of these functions, please see Email Marketing and Lead Management Product Overview pages. Or request a Free Trial (no obligation, no commitment, no contract) and test drive the service to see how it fits your requirements.
Information Document
Please download a copy of LeadPro 24|7 Lead Distribution, Capture, Tracking and Management information sheet in PDF format.
