Here is a list of Frequently Asked Questions (FAQ) on LeadPro Email Marketing and Lead Management solution. Module specific questions are addressed in the respective section.

This section answers most frequently asked questions including general, email marketing, mailing list management, LeadPro specific features and functionalities, and technical and support related queries. For more information and specific queries, please email the LeadPro support team.
 
General Information
 
Q. What is LeadPro?
A. LeadPro is an integrated Lead Management and permission based Email Marketing solution. LeadPro can be used for bulk email list management, segmentation / target marketing, preparing, emailing and tracking news letters, product announcements, and special offers, lead imports from internal and external systems, lead scoring and routing, lead tracking, campaign reporting and proactive opt-in / opt-out management.
 
Q. What are the salient features of LeadPro?
A. LeadPro is fully web based and offered as an On-demand eMarketing solution based on subscription payment model. It is based on enterprise class technology platform and includes very user friendly interface with extensive in-built error checking features. The application is hosted in a highly secure web hosting server environment.
 
Q. Should I install any client-side software on our computers to use LeadPro?
A. LeadPro does not need any software or special hardware. All you need is access to Internet and a web browser and you are ready to go!
 
Q. Do I need to enter into long term contracts to use LeadPro?
A. No. You can subscribe to the service on a monthly basis. There is no need for any long term commitments.
 
Q. We are a large organization. Can multiple users from our organization work on LeadPro and access the contents and reports?
A. Yes. Large organizations can have any number of users. Even the user access permissions can be managed by flexible role assignments.
 
Q. Can the leads and lists be imported from external systems? What are the formats supported?
A. Yes, the leads and list data can be imported from external systems including your enterprise systems. Formats supported are XLS, CSV, ASCII, Access, and XML.
 
Q. Is the data and information stored in LeadPro secure?
A. We use highly secure, hosted servers to store and process the data. This method is the same as that used by organizations such as banks and financial institutions to protect data over the Internet.
 
Q. How long does it take to set up the account and start using the application?
A. Once you sign-up on the internet, we review the application for completeness and accuracy and start building the profile. Depending on your specific configuration requirements, the start up time varies. It can range anywhere from a few hours to few days.
 
Lead Management
 
Q. What are the features of Lead Management module?
A. Leads can be organized / collected for Multiple Business Areas and Multiple Product Lines. Lead information can be entered through the system or imported from other systems. Unlimited Lead Sources can be defined. Extensive features are available for Lead Distribution to the marketing and sales team as well as channel partners. Very useful analytic reports are also included.
 
Q. Our sales is primarily through channel partners. Can the partner employees access the LeadPro system directly?
A. Entire sales team including that of your partners can access the application. Leads are protected based on definable business rules such as territory, geographic zones, regions, etc.
 
Q. What lead management services are offered?
A. The services include lead capture, lead qualification, lead scoring, lead routing / lead distribution, lead follow-up, conversion tracking and analytics.
 
Q. Does LeadPro system support flexible lead template definition?
A. Yes, LeadPro support lead templates definition to collect various data  elements from the prospects. Each lead campaign can use a different template. This is called as Lead Journal.
 
Email Marketing
 
Q. Why should we use LeadPro for email marketing instead of our in-house or corporate email systems?
A. Adhering to the best, emailing practices takes significant time and specialized efforts. LeadPro follows CAN-SPAM regulations. We also develop relationship with Internet Service Providers for managing the black listing issues and work to achieve a high deliverability rate.
 
Q. Do you sell or rent email opt-in addresses?
A. No we do not sell or rent email addresses. You need to enter or import the email addresses used for campaigns. Generally, sign-up forms are used to collect opt-in subscriber information.
 
Q. Can we use email addresses rented from third parties?
A. As of now LeadPro does not allow this practice. You need to have your own email lists with permission to email. These could be your existing customers, subscribers who have signed in on your web sites, or your trade show participants who provided permission to email them.
 
Q. Can we use LeadPro for bulk mailing?
A. Yes, the LeadPro platform is robust enough to support millions of emails. However, the application should not be used for sending SPAM or unsolicited emails for commercial purpose.
 
List Management
 
Q. Is there a limit to the number of lists stored in LoadPro?
A. No, there is no limit. You can store any number of lists per your requirement. Also there is no limit of addresses or records per list.
 
Q. How to classify the lists?
A. The lists can be classified and maintained by List Sources and List Types; both are definable by you as required.
 
Q. Does the list contain only email address? Can it include postal address and other custom required info?
A. The list can have email address as well as postal address information. User defined fields can accommodate other customer specific data.
 
Q. Should I create a separate list for each campaign?
A. No. Lists are not tied to specific campaigns. Full or partial lists or multiple lists can be used for campaigns.
 
Q. Does LeadPro support customizable Sign-up Forms?
A. Yes. The sign-up forms, autoresponder and the web pages are completely customizable with your own branding and format.
 
Q. How many Drip Emails can be setup for a List in LeadPro?
A. There is no limitation of Drip Email campaigns per List.
 
Campaign Creation
 
Q. Should a campaign be defined from start to finish at a stretch?
A. No. A campaign can be defined in stages and saved as necessary. This is a step by step process. You can work on defining multiple campaigns in parallel without any restrictions.
 
Q. How many lists can be used in a campaign?
A. There is no restriction of lists or records (addresses). Even partial lists can be used in a campaign.
 
Q. What are the features of Campaign Segmentation?
A. When importing addresses from lists for campaigns, multiple filtering criteria can be followed based on the requirements. Demographic data such as age, income, gender, and address (location) information can be used to segment the list and select the target audience for email campaigns.
 
Q. Is there a limitation of campaign timings?
A. No. The campaigns can be scheduled any part of the day.
 
Email Templates
 
Q. What email formats are supported by LeadPro?
A. The application supports HTML, Text and Multi-part MIME formats.
 
Q. Can we import our custom templates into the LeadPro application?
A. Yes. You can import any external templates (as HTML code) and customize for use in LeadPro. Also, you can modify / customize the existing templates.
 
Q. Do you help us creating custom templates and web pages?
A. Yes, we provide custom services per your requirements. Please email us at Support@AnaghaGroup.Com.
 
Lead Reporting and Analytics
 
Q. What Lead Management related reports are available in LeadPro?
A. LeadPro offers an array of reports and analytics for Lead Management. The reports include Lead Analysis by Business Area, Product Line, Lead Source, and Lead Type.
 
Campaign Reporting and Analytics
 
Q. What are the Campaign Management reporting features?
A. Several detailed reports and analytics are provided in the Campaign Management arena. Some of these include Campaign Delivery / Performance Summary, Campaign Analysis (Opens, Clicks, Forwards and Bounces), Top Domains, and Bounce Statistics. All reports data is downloadable. Drill down features are incorporated in all reporting modules, where applicable.
 
Enterprise Solutions and Services
 
Q. Do you provide enterprise support?
A. Yes. The enterprise services include branding, customization and channel management features. LeadPro comes in three versions, namely Express, Professional and Enterprise. View the features of these LeadPro editions on the Feature Comparison page.
 
Q. Do you provide API based access to LeadPro?
A. Yes. The enterprise customers are provided with LeadPro API based on industry standard web services. The API is available for Lead Management, List Management and Campaign Management modules.
 
Q. Can we use LeadPro solution as an in-house (in-premise) tool?
A. Yes. We can license the Enterprise Version for your in-premise implementation. We provide training, branding, customization and implementation services to support the in-premise delivery model.
 
Q. Do you provide on going operations and maintenance support for the in-premise model?
A. Yes. We can provide operational, technical and marketing related services on an on going basis, so that your team can focus on the business operations, prospects and customers.
 
Billing, Payments and Account Management
 
Q. What are the Payment Modes supported by LeadPro?
A. All payments are made using Credit or Debit cards and processed via secure processes.
 
Q. What are the Statement Period?
A. All statements are processed monthly. Please note that the monthly subscription payments are made in advance and can not be refunded. Monthly Payments payments are processed by the system automatically, unless the account is cancelled. When the accounts are upgraded or downgraded, the statement current period will be closed and a new statement period will be started from the same day.
 
Q. How do I upgrade my trial account to Paid Account?
A. Log in to the LeadPro application and update the payment information with a valid credit or debit card and let the support team know.
 
Q. How do I get the refund for my unused account?
A. No refunds are made under any circumstances. No pro-rating is applied during your account upgrade or downgrade process. Hence, please make sure that the volume is fully used before changing or cancelling the account.
 
Q. Can the account be cancelled any time?
A. Yes. The account can be cancelled any time during the statement period; however no prorating or refunds can be effected for the unused portion. Any overage fees due will be charged through the credit / debit card on account immediately upon account cancellation.

Email Marketing  ||  Email List Management  || Email Personalization  || Campaign Design  ||  Email Newsletters
Google Analytics  ||  Advertiser Notifications  ||  Email Marketing Software  ||  Drip Emails  ||  Email Marketing Reports
Lead Management  ||  Lead Capture  ||  Lead Distribution  ||  Lead Reassignment  ||  Lead Qualification  ||  Lead Scoring
Lead Quality  ||  Lead Follow-up  ||  Lead Analysis and Reporting  ||  Conversion Tracking ||  Lead Management Software
   
Lead Management
   
Feature Comparison
 
Email Marketing Quick Tour
 
 
Best Practices
 
White Papers
 
Industry News
 
Marketing Books
 
Glossary
 
LeadPro Newsletters
 
Useful Websites

 

 
Home  ||  Features  ||  Resources  ||  About Us  ||  Contact Us  ||  Login  ||  Free Trial  ||  Newsletter Signup  ||  Site Map
(c) Anagha Group 2006-2008